Toyota Term Paper Example | Topics and Well Written Essays - 1000 words

Toyota - Term Paper Example The accelerator issue gradually turned to be one of the engineering defects with the vehicle’s software that caused the poor response of the pedals. It was not a simple issue for defective floor mats (Spaller, Willms, O’Connor & Daniels, 2014). Further, the controversy developed from Toyota amounted to delays in public response and action from Toyota following the accident. In most cases, the matter was downplayed by public informing and news releases from Toyota’s management. The absence of urgency from Toyota’s part was an illustration of poor handling and management of previously unseen risks resulting from poor planning. There are various ethical issues feeding into from the accelerator recall. In recent years, Toyota gathered a reputation for safe and reliable vehicles. The defective pedals raised concerns, and Toyota sought to surpass and grow General Motors as a global performer in the automobile company. The desire to advance growth called for an expansion of manufacturing plants from home country, Japan (Spaller, Willms, O’Connor & Daniels, 2014). This resulted in the expansion of the capacities of supply. Toyota continues to pride itself on â€Å"genchigenbutsu† and â€Å"kaizen† principles that translated to â€Å"continuous improvement† as well as â€Å"inspecting problems from the source†. Toyota’s reputation and culture for excellence coupled with cultures of hesitance to take up the responsibility in the rise of accidents. Establishing a warning label such as â€Å"Accelerator may stick, apply caution† on its vehicles would be negligent on Toyota’s part as the users of the automobiles were put at fatality risks in defective vehicles. Caution does not involve adequate cover conditions up of deaths by user within the automobile industry. The firm appeared hesitant to broach ethical issues on its advertising. During the period, Toyota’s advertising